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Where Do We Go From Here? A Roadmap to CMS Success

You already know the value of migrating content to XML, the benefits of structured authoring and writing to the DITA information standard to make your organization's technical publications processes more efficient. You've even spent time investigating content management systems and tools.

But how do you engage your organization to actually start the process and implement change so you can reap the benefits?

Gain the key milestones you need for a fast, successful CMS project:

How to get executive buy-in and ROI metrics
Strategy considerations around a CMS
Best practices on organizational change
How new information standards like DITA make sense for technical publications
How to utilize new "software as a service" solutions that eliminate long, costly CMS projects

Join this on-demand Webinar featuring The Gilbane Group's Mary Laplante, a 20 year-industry expert in change management and publishing solutions, along with Astoria Software, the leader in structured content management solutions. Get a real-world practical perspective that will keep you moving towards your goal of automating and accelerating your CMS project.

Learn how content professionals get buy-in by tying content management investments to corporate objectives, such as improving time-to-publish so products get to market faster, with better content quality and consistency across your global documentation.

Mary and Chip provide a roadmap of practical, proven considerations to accelerate your structured CMS to ensure your organization and team members have the support and information they need to get you to your goals fast and efficiently.


	Mary Laplante Vice President The Gilbane Group
The Gilbane Group is an analyst and consulting firm that provides education, advice and market expertise in content management technologies. Mary has more than 20 years of change management and CMS experience, both as a consultant and knowledge worker, and oversees Gilbane’s consulting practice and also manages research projects.
	Chip Gettinger Vice President, Services & Support Astoria Software
Chip joined Astoria at its inception and has more than 20 years experience working with content management, authoring and publishing tools. Chip works closely with industry organizations, partners and customers leading the adoption of the Darwin Information Typing Architecture (DITA), an open source XML-based architecture used for dynamic production and publication of technical documentation. Chip is also a member of the international consortium OASIS (Organization for the Advancement of Structured Information Standards).

Event Title:
Where Do We Go From Here?
A Roadmap to CMS Success

Duration:
1 Hour

Featured Speaker:
Mary Laplante
Vice President
The Gilbane Group

Also Presenting:
Chip Gettinger
Vice President, Services & Support
Astoria Software


About Astoria Astoria Software delivers dynamic product documentation with an on-demand approach to structured content management. GE Healthcare, NCR/Teradata, Texas Instruments, and other Forbes Global 2000 manufacturers rely on Astoria to meet the increasing competitive demands for product documentation: high volume, accelerated time-to-market, and global customization. Astoria On-Demand reduces documentation costs up to 90%, compresses product launch times from months to weeks, and generates productivity and management benefits with its software-as-a-service (SaaS) delivery model. Astoria Software is based in San Mateo, California. For more information, visit www.astoriasoftware.com.